La Bella Figura: An Italian Way of Life

La bella figura, literally “the beautiful figure”, is an essential philosophy that rules the lives of Italians.

Bella figura can mean many things, but at its core is presentation-how one looks, how one comports oneself, how one makes the best possible impression in all things.

Beauty is revered in Italy, whether expressed grandly through art and architecture, or more simply by the perfect cut of a suit.

Bella figura goes well beyond image, visual beauty and presentation,it also is defined by behavior: knowing how to properly and graciously interact with others in any social or public situation. Exhibiting good manners, tact and gentility is an essential component of cutting a beautiful figure.